This candid guide encourages designers to carefully research their clients; become alert about corporate, political, and social developments; and design responsible products. Citizen Designer, Second Edition, includes insights on such contemporary topics as advertising of harmful products, branding to minors, and violence and game design.
Readers are presented with an enticing mix of opinions in an appealing format that juxtaposes essays, interviews, and countless illustrations of "design citizenship.
Revised and updated, this compelling collection of essays, interviews, and course syllabi is the ideal tool to help teachers and students keep up in the rapidly changing field of graphic design. Top designers and educators talk theory, offer proposals, discuss a wide range of educational concerns—such as theory versus practice, art versus commerce, and classicism versus postmodernism—and consider topics such as emerging markets, shifts in conventions, global impact, and social innovation.
Building on the foundation of the original book, the new essays address how graphic design has changed into an information-presenting, data-visualization, and storytelling field rooted in art and technology. The forward-thinking course syllabi are designed for the increasingly specialized needs of undergraduate and graduate students. Personal anecdotes from these designers about their own educations, their mentors, and their students make this an entertaining and illuminating idea book. The book features writing from: Lama Ajeenah, Roy R.
Learning Rants, Raves, and Reflections offers a unique collection of passionate, provocative, and personal stories that show how technology is transforming how we learn today and reveals what we can expect in the future. Written to be highly accessible, this non-technological book about technology provides a general overview of the current world of e-learning and includes real-life case studies, actual examples from organizations, and valuable lessons learned.
Learning Rants, Raves, and Reflections also examines the promise and failures e-learning and the evolving tools that are changing the face of training and education. These learning snapshots reflect the current and future state of the industry.
Throughout the book, these expert contributors rant tell of their experiences when learning was thwarted , rave recount times when learning was enjoyable and successful , and reflect thoughtfully explore the nature of learning and the learner.
This acclaimed examination of the most powerful symbol ever created is now available in paperback. The rise and fall of the swastika, and its mysteries and misunderstandings, are fully explained and explored.
In a new afterword, author Steven Heller discusses the controversy around ideas to ban the symbol and public reaction to the book since it was first published. This is a classic story, masterfully told, about how one graphic symbol can endure and influence culture for generations. Some of the features are: Introduction to various forms of writing and research: trade journalism, scholarly discourse, criticism, general journalism, and business-to-business capability communications. How images can be visualized through words.
How to express, analyze, and report on the issues and news of design practice. Turning information into strategic assets. Using library, online, primary and secondary sources, and more. Writing for magazines, blogs, papers, lectures, journals, books--and even press releases. How design, typography, and illustration supports writing. An Examination of the Practice Through the Years Teaching the history of graphic design cannot simply be outlined by dates nor confined by places, but is defined by concepts and philosophies, as well as those who made, make, and inspire them.
Areas of focus include: Social and political effects of graphic design Philosophical perspectives on design Evolution of branding Development of the graphic design profession Predictions for the future of the practice An examination of the concerted efforts, happy accidents, and key influences of the practice throughout the years, Teaching Graphic Design History is an illuminating resource for students, practitioners, and future teachers of the subject.
Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement. Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result.
The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more. This is the book that shows how that is accomplished. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo.
With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design.
Chapters include such topics as: Logic in design Relationships, hierarchy, and structure Differences and similarities in design Research and planning an identity How to build a logo using type, image, and space Letterforms, type, and fonts Type alteration Semiotics: icons and symbols Image-to-image relationships With a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks.
Playing with the notion of designer as visual interlocutor, these designers craft conversations wherein their viewers become participants and the relationship between design and its consumers is radically redefined.
Milton Glaser has designed more than posters. Some, like his Bob Dylan poster for Columbia Records, are icons; others, like the series celebrating "I [heart] New York," evoke his best-known works. Milton Glaser Posters includes more than of them, with Glaser's own commentary describing his intentions and inspiration. It is a delight for the art lover, an education in visual storytelling, and a journey through the cultural life of half a century, all rolled into one compact, intense book.
Teaching is a special skill requiring talent, instinct, passion, and organization. But while talent, instinct, and passion are inherent, organization must be acquired and can usually be found in a syllabus. Teaching Graphic Design, Second Edition, contains syllabi that are for all practicing designers and design educators who want to enhance their teaching skills and learn how experienced instructors and professors teach varied tools and impart the knowledge needed to be a designer in the current environment.
This second edition is newly revised to include more than thirty new syllabi by a wide range of professional teachers and teaching professionals who address the most current concerns of the graphic design industry, including product, strategic, entrepreneurial, and data design as well as the classic image, type, and layout disciplines.
Design for Social Change And many more Beginning with first through fourth year of undergraduate courses and ending with a sampling of graduate school course options, Teaching Graphic Design, Second Edition, is the most comprehensive collection of courses for graphic designers of all levels.
Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present—from the ubiquitous the swastika, antiwar posters to the whimsical MAD magazine parodies.
The essays are organized into eight thematic categories—persuasion, mass media, language, identity, information, iconography, style, and commerce. This revised edition also highlights recent trends in graphic design such as aesthetic changes in typography in the digital age and the nexus between graphic design and wired culture. This is an eclectic look at how, why, and if graphic design influences our ever-evolving, diverse world. Presents more than fifty texts, familiar and rare, about the history, aesthetics, and practice of type design and typography.
Includes essays by such leading type masters as Frederic W. Goudy, Hermann Zapf, and Paul Rand. Can't Stop Won't Stop is a powerful cultural and social history of the end of the American century, and a provocative look into the new world that the hip-hop generation created. Forged in the fires of the Bronx and Kingston, Jamaica, hip-hop became the Esperanto of youth rebellion and a generation-defining movement.
In a post-civil rights era defined by deindustrialization and globalization, hip-hop crystallized a multiracial, polycultural generation's worldview, and transformed American politics and culture. But that epic story has never been told with this kind of breadth, insight, and style. Based on original interviews with DJs, b-boys, rappers, graffiti writers, activists, and gang members, with unforgettable portraits of many of hip-hop's forebears, founders, and mavericks, including DJ Kool Herc, Afrika Bambaataa, Chuck D, and Ice Cube, Can't Stop Won't Stop chronicles the events, the ideas, the music, and the art that marked the hip-hop generation's rise from the ashes of the 60's into the new millennium.
Skip to content. Graphic Design Rants and Raves. Design School Reader. Design School Reader Book Review:. Editing by Design. Author : Jan V. White,Alex W. Editing by Design Book Review:. Graphic Design Rants and Raves. Design is everywhere. Graphic design enters into everything. Looking at design as practice, language, culture, and power, each of the forty-plus essays is a self-contained story. Design School Reader.
An Essential Collection of Essays and Musings on Graphic Design from One of the Field's Leading Educators In this wide-ranging compilation, art director, writer, and lecturer Steven Heller shares his passion for graphic design with readers, whom he invites to consider that design can be discerned in all things natural. Editing by Design. An Industry Classic, Revised for the Modern Age This classic guide to winning readers for designers, art directors, and editors, has been completely updated to be applicable to both online and print publication design.
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